• 
• Doctor Disruption

Tag Cloud

• correlation vs causation mind map marketing belief sociology Muslim insights segmentation colour meaning holistic social network social psychology signal to noise ratio society history brand personality product development presentation skills willpower neuromarketing brand essense problem solving Asian beauty hypnosis implicit testing conversation emotional branding popular music learning influence ethnographic research NLP affective neuroscience culture sensory research herd mentality brain science connection employee research sensory branding Asia Research Conference shopper behaviour statistics sleep body language gamification habit semiotics sherlock holmes data synthesis embodied cognition rational probability facial coding data collection anthropology conceptual blending confirmation bias visual thinking experimental design simulation insight activation brand meaning linguistics mythology online persuasion trend research StoryWorks cross-cultural research motivation instinct instant gratification behavioral psychology India retail environment happiness emotion meaning desire brand movies cultural history working environment cognitive therapy employee engagement context activation business intelligence essense training life cycle behaviour evolutionary psychology forecasting shakespeare China risk sensory marketing imagination trends Visual Think Cards listening fairy tales fundamental attribution error branding people ROI Asia self identity certainty research bias quantified self pricing archetype presentation adult learning theory behavioural data brand identity synaesthesia loyalty research book review sensory perception brand cultural analysis customer experience beauty SNAPP thinking paradox of choice comedy prediction brand equity big data metaphor senses behavioural economics archetypal branding magic deduction food cross-cultural differences technology placebo effect structuralism quantitative research ego simplicity visualisation cognitive biases consumer psychology music report writing business storytelling shopper research unconscious consumer truth China trends non-verbal research consulting archetypes human behaviour colour Jakarta clarity behavioural change dreams thinking pattern recognition availability bias survivor bias intuition urbanisation brand storytelling indonesia visual perception symbolism design neuroscience mobile marketing science promotions cognitive bias tragedy intertextuality sampling child psychology evolution research design bayesian statistics hypothesis persuasion prospect theory empathy shopper psychology new methods questionnaire advertising market research engagement sensory metonymy communication creativity pricing research memory affluenza normative behaviour language mobile research human nature brand strategy emotional measurement mixed methods data change design thinking developmental psychology word of mouth insight website design observation product testing neuropsychology signal detection innovation behavioural science logic binary opposition mirror neuron James Bond brand archetypes questions catharsis mental heuristics energy MRSS scenario planning information overload value motivational research buyer behaviour

Categories

• advertising (2)
• archetypes (19)
• Asia (1)
• Asia trends (21)
• behavioural change (5)
• behavioural economics (11)
• book review (21)
• brain science (9)
• brand essense (11)
• branding (12)
• business (10)
• consumer psychology (19)
• consumer truth (1)
• context (12)
• culture (8)
• data (5)
• design (2)
• emotion (21)
• empathy (3)
• evolutionary psychology (2)
• insight (24)
• insight activation (1)
• market research (10)
• pricing (1)
• product testing (1)
• research bias (1)
• risk (1)
• semiotics (34)
• sensory branding (4)
• shopper behaviour (1)
• storytelling (26)
• training (1)

• RSS

Twitter Feed

• Follow me on Twitter

Search