Making SNAPP Decisions: A framework for applying “fast” thinking

Apr 06 2015 Published by neilgains under behavioural change

In Thinking, Fast And Slow, Daniel Kahneman provides an overall metaphor for human thinking as well as describing a long list of heuristics (mental rules of thumb) that we all use to make decision-making simpler, quicker and more efficient.  All these heuristics happen in System 1, the description Kahneman gives to non-conscious and implicit thinking.

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